The Steel Advantage

Whether you are a resort, hotel, entertainment business, pub or restaurant, Steel Hospitality is a hands on, personal, hospitality consultancy with a proven track record in supporting businesses to dominate their marketplace.

Whether you are looking at a new venture or to reposition/adapt an existing business as a manager, owner, director, investor or bank, Steel Hospitality will develop and lead a strategic plan to enhance business performance quickly.

By collaborating with Steel Hospitality our clients get intervention that stands apart in the industry because of our personal, collaborative, agile, bespoke solutions drawing on our extensive industry experience.

How we work

  • COMMERCIAL SUCCESS

    Looking to develop your business but not sure where to turn? Allow the team at Steel Hospitality to run their state of the art Knowtel business assessment and you will begin to see the untapped opportunities available to you. The team will present the ever-changing competitor landscape and your opportunities to outwit them online in real time like you’ve never seen before. Simple, affordable, accessible and integrated commercial solutions that make a measured difference. That's the Steel Advantage.

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  • PEOPLE & CULTURE

    After the team at Steel Hospitality have run their state of the art Knowtel business assessment we will reveal the untapped potential within your organisation. Whether that be organisational design, effectiveness, efficiency or brand engagement. Steel Hospitality will bring a simple set of online tools to drive immediate improvement. Realising as yet untapped potential in a timely manner - That's the Steel Advantage.

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  • BRAND DEVELOPMENT

    Steel Hospitality bring a range of specialist skills to evaluate your brand premise, the position your business occupies in the market and its effectiveness in acquiring and retaining fans. This is no simple visual reworking. This is a top to bottom, evolution of your brand that brings all departments and teams together towards a common goal. A cohesive single-minded brand - That's the Steel Advantage.

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  • SYSTEMS & PROCESSES

    After the team at Steel Hospitality have run a 'Knowtel' business assessment you will witness the gaps in your systems and process essential to drive advocacy, ensure your guests buy direct and you steal more than your fair share of the marketplace. Refining systems and procedures - This is how you Steel Advantage.

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  • OPERATIONAL EXCELLENCE

    Knowtel will help you reveal the benefits of guest centric operational planning and provide you with some practical examples as to how to generate authentic memories for your guest’s time and time again. Consistency is key to excellence in the geust journey. That's the Steel Advantage.

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  • Productivity & Efficiency

    Knowtel helps you measure your performance against a virtual competitor group. Providing benchmarked data and insight you wouldn’t see in any other environment. Steel Hospitality provide simple, practical tools to support you proactively, influence and flex those big-ticket cost items in your P&L.

    Steel Hospitality offer a bespoke 'no win no fee' review service with the agility to assess the effectiveness of your procurement and associated service level agreements at pace.

    Knowtel will then output an online savings plan to support you in the assessment of your options. Knowing where you stand and where you're heading is the Steel Advantage.

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  • AUDIT

    The great news is that Knowtel also helps you ‘inspect what you expect’ to check and balance that your key systems and processes remain fit for purpose and that they continue to keep you compliant and safe. Steel Hospitality also bring some industry leading hospitality tools to identify and prevent loss. Acting on insight is vital for progression. That's the Steel Advantage.

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  • TURNKEY MANAGEMENT CONTRACTS

    Steel Hospitality offer an all-encompassing range of services to analyse, improve, change or indeed assume full turnkey management of your hospitality business today. This is done with the ultimate respect of key stakeholders., but also with a healthy forward thinking look at all that needs to take place so real progress and commercial success can be achieved. You're in good hands. That's the Steel Advantage.

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Steel Hospitality Team

David Steel

David Steel

Managing Partner
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Richard Grosvenor

Richard Grosvenor

Revenue Management
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Dale Coughtrey CDMP

Dale Coughtrey CDMP

Digital Marketing
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